Blog : Launch Events

APPRENTICE STAR LAUNCHES NORTHERN IRELAND’S FIRST MAKEUP & BEAUTY AWARDS

APPRENTICE STAR LAUNCHES NORTHERN IRELAND’S FIRST MAKEUP & BEAUTY AWARDS

Apprentice star Grainne McCoy is gearing up for the launch of Northern Ireland’s first Makeup & Beauty Awards on Sunday 7 April. Nominations from the public have been received with the aim to recognise and applaud a new class of quality talent in Northern Ireland, celebrating the success and exemplary work within this thriving creative industry.

The Makeup & Beauty Awards wants to shed light on those creatives who work tirelessly behind the scenes, honouring the work of those in the forgotten sectors, including makeup artistry, beauticians, online influencers, nail technicians and much more.

Hosted by Grainne, along with legendary Belfast Drag Queen Lady Portia, the awards will be taking place in the iconic Titanic Building, Belfast. The decadent black-tie awards will include a red-carpet champagne reception, formal dinner, awards ceremony and afterparty with an appearance from the popular Sugartown Road Band.

Grainne explained her motivation for the awards ceremony saying: “We’ve had huge growth across Ireland in recent years, and there just isn’t enough opportunity for them to be recognised and acknowledged. There’s an abundance of talented creatives not being recognised in the NI Makeup and Beauty Community and I wanted to shine a light on those people.

“The Makeup and Beauty industry is at its peak now. Professional work is often celebrated, but without recognition in the form awards. This is something that I am passionate about transforming – we need to ensure these artists and creatives are celebrated, just like those in other industries would be.”

Finalists have now been announced and feature a range of categories including Bridal Makeup Artist of the Year, Online Influencer of The Year – Makeup & Beauty, Theatrical & Media Makeup Artist of The Year and Makeup & Beauty Business Person Of The Year.

Tickets the Makeup & Beauty Awards 2019 are now available at www.makeupandbeautyawards.com/

GLOBAL TECH COMPANY OLIGHT CHOOSES BELFAST AS ITS UK HEAD OFFICE BASE

GLOBAL TECH COMPANY OLIGHT CHOOSES BELFAST AS ITS UK HEAD OFFICE BASE

Global technology lighting company Olight, has officially launched its aircraft aluminium torch range into the UK, choosing Belfast as its operational base. Investing over £1.5 million into the new merchandising hub and creating five local jobs with more planned, Olight is aiming to generate over £2 million in the next year, in addition to its online Amazon sales.

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PINOCCHIO COMES ALIVE AT THE MAC THIS CHRISTMAS

PINOCCHIO COMES ALIVE AT THE MAC THIS CHRISTMAS

pinocchio-comes-alive-this-christmas-at-the-mac-pic-2This Christmas the MAC, Belfast’s multi award-winning arts venue, is thrilled to introduce a new generation of theatre-goers to the magic of Pinocchio. The modern retelling of the classic tale by the hugely successful children’s theatre company Cahoots NI, is proudly sponsored by Phoenix Natural Gas and will take to the stage over the festive period from Tuesday 29 November until Sunday 1st January 2017.

This is the simple story of a puppet who longed to be a real boy. Searching for a family to call his own, Pinocchio’s adventures take him to school, to The Land of Grand Illusions and ultimately back to his father Gepetto in his quest to become a real boy.

This family musical is perfect for six years plus, but younger audiences will enjoy the live music and the dazzling magic that local company Cahoots NI is renowned for. Directed by Paul Bosco McEneaney, expect thrilling acts of illusion that will leave you bewildered.

Paul explains: “The story starts with us meeting Gepetto, who like every parent, doesn’t always get it right. In his wood cabin one magical day, he begins to work on his latest carving and can’t believe it when that piece of wood begins to talk back. Young audiences will love seeing Pinocchio come to life, literally, on stage.

He then gets into all sorts of mis-adventures and antics but you’ll be willing him to do the right thing along the way. In the end, it’s not about Pinocchio being naughty or telling the odd white lie, but about the age-old truth that children need to discover the world for themselves. We’ve worked hard to create a magical, but realistic world for Pinocchio on stage – we recommend that you keep your eyes peeled as there will be things going on that you just won’t quite believe.”

Speaking about this year’s family show, Simon Magill, Creative Director at the MAC said:

“I’m so pleased that we’re working with Cahoots NI again in this all-new coproduction. We have promised to bring the magic of Pinocchio to local audiences this Christmas at the MAC. It’s a classic tale that many of us are familiar with, but Cahoots NI have done an incredible job in making it their own; this is sure to unlike anything you’ll have seen before.

“As a creative hub for everyone, the MAC works hard to ignite the imaginations of all our visitors from young to old. That’s why we have put lots in place to surround the Christmas show so that from the moment you step into the building, the whole experience is magical. From Gepetto’s log cabin, recreated in our front window to the amazing Phoenix Wishing Wood created by artists on the ground floor where families can place their Christmas wish, there’s lots happening for all ages – much of it free.

So, if you’ve never been before, I’d highly recommend a visit to the MAC over the Christmas period – even just to pop in to check out our free family room and huge Christmas tree, everyone is welcome.”

Cathy Magovern, Marketing Manager at Phoenix Natural Gas, said:

“After 20 years in Northern Ireland, Phoenix Natural Gas is at the heart of many homes and we are delighted to continue to support growing families through sponsoring the MAC’s Christmas production of Pinocchio. It’s an exciting production and a world-class creative venue which we are proud to sponsor this holiday season.

We’re particularly looking forward to opening the very special Phoenix Wishing Wood in the heart of the MAC, as a free experience for families when they visit. Simply make a wish at the Phoenix Wishing Well and Phoenix will be making that wish come true for one lucky child this festive season. Soak up the magic of the MAC as it sparks the imagination to inspire your wishes, and it could be your family having a dream come true this Christmas.”

Tickets for Pinocchio at the MAC are now available, priced at £10 for children and £16-25 for adults. For more information about the show or to book a ticket, visit themaclive.com or call the MAC on (028) 9023 5053.

 

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SPOON STREET SERVES UP A THIRD STORE

SPOON STREET SERVES UP A THIRD STORE

(L-R) Harry Wang and Katie Waddell celebrating their third Spoon Street store on Lisburn Road Pic 1
Harry Wang and Katie Waddell celebrating their third Spoon Street store on Lisburn Road

Spoon Street, the brand largely credited for introducing the recent frozen yogurt craze to Northern Ireland, opened the doors to its third store on the Lisburn Road in South Belfast. The opening of this new Lisburn Road self-serve ‘froyo’ branch, which is creating 13 local jobs, marks yet another milestone in the brand’s short history here – three thriving stores in just over two years.

First experiencing self-serve frozen yogurt while working in New Jersey, entrepreneurial couple Katie Waddell (24) and fiancé Harry Wang (31) soon adopted the US-inspired concept and began the process of transporting it to Northern Ireland in 2014.

A relatively new phenomenon to Northern Irish taste buds, ‘froyo’ – a popular acronym used to describe the treat – is a frozen dessert most commonly made from yogurt and is a popular treat of choice among young consumers.

Growth in the frozen yogurt market has been significant in the UK. Frozen yogurt is a healthier alternative to ice cream by as many as two in five ice cream and frozen yogurt users* which highlights the potential for the segment to grow further.

Spoon Street has garnered endless awards and built up a strong, loyal customer base in a relatively short period. Speaking on the opening of the Lisburn Road store, co-owner of Spoon Street, Katie Waddell, said:

“This new store marks our commitment to expanding our business offering in Northern Ireland and is reflective of our success. This is our biggest opening to date and we have introduced new state-of-the-art technology to elevate our service delivery and ensure our customer experience is first-class. We are trying to create a multi-media experience and customers can now expect to find tablet flavour screens, iPad POS systems with customer display units, feature lighting and an area dedicated to screening family-friendly films.

“It was only last month that we celebrated the two-year anniversary since the opening of our Ballyhackamore store in East Belfast. We had always set out to create a chain, one that embraced creativity in a fun setting and the Lisburn Road was the next logical step in that process, bringing the Spoon Street brand to an entire new audience.”

Talking on the job creation, Katie adds:
“As we continue to expand the Spoon Street brand, we are also continuing to grow the Spoon Street family. We’re delighted that the anticipation and expected customer-base around opening of our newest store has allowed us to create an additional 13 jobs.”

Built upon a motto of cool creativity, Spoon Street affords consumers complete freedom in creating their preferred frozen yogurt treat; from self-serving the yogurt itself, to the broad choice of toppings which include, but are not limited to, mixed fruit, berries and nuts, as well as more indulgent options such as jellies, biscuits and all manner of chocolatey treats.

Spoon Street prides itself on the ability to source weird and wonderful toppings from around the world, such as Japanese Mochi, Taiwanese juice balls and coconut jelly. It also offers a wide range of dietary requirements including dairy free options, gluten free options, lactose free options, sugar free options and vegan friendly options.

For more information, visit www.spoonstreet.com or connect via Facebook and Twitter.

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BELMONT ROAD UNVEILS NEW MARKETING APPROACH AND WEBSITE

BELMONT ROAD UNVEILS NEW MARKETING APPROACH AND WEBSITE

The Strandtown Traders Association has launched a brand new website (www.belmontroadbelfast.com) for the Belmont Road Village area, along with a new proactive marketing approach aimed at promoting the area. This initiative, part-funded by Belfast City Council, is also geared towards increasing visitor numbers and its overall profile.

Coordinated by The Strandtown Traders Association, the new website puts the spotlight on Belmont Road as an area for everything from shopping, services, leisure, community and food. It allows for the group to showcase both the community feel and the quality and number of interesting independent shops. The group will also be more proactive with its marketing through creating new community-focused events and advertising; ensuring everyone keeps up to date with what is going on and ultimately get involved.

Kieran Hill, independent retailer and Strandtown Traders Association representative, said:

www.belmontroadbelfast.com
(L-R) Barry Heaton Head Chef Canteen Kitchen Cafe; Kieran Hill, Strandtown Traders Assoc. (STA); STA Acting Treasurer David McCrea &Lynsey Bennett, The Secret Day Spaill, independent retailer and Strandtown Traders Association representative, said:

“Belmont Road is strong in independent shops, cafes and restaurants.  Visitors love this and the new brand puts the focus on our variety shops and services.  A lot of cities would envy the Belmont Road Village’s community feel, that its high street isn’t a cookie-cutter row of the same shops, and that it’s a modern area with a lot of history mixed in.

“Our new website and marketing approach for the area is all about letting the rest of the Belfast and further afield know, clearly and confidently, that there’s nowhere like the Belmont Road.

“Too many people miss the Belmont Road on their way to somewhere else.  Or they’re just passing through.  This new identity is for them.  We want them to stop, to know where we are on the map and to head here first.  We want to show them what a special place this is.”

For the past number of years, Belfast City Council has funded the delivery of area-based activities aimed at supporting local neighbourhood-based retail hubs.  Activities to date have primarily focused upon increasing footfall within targeted areas and have been developed by business associations with a specific geographical focus. Strandtown Traders Association was one of seven associations that took part in this most recent project to provide mentoring support in the development of marketing and promotional plans, with the aim to increase awareness and business development for the local area.

Councillor Aileen Graham, Chair of Belfast City Council’s City Growth and Regeneration Committee, said: “The Council is committed to supporting our independent retailers and traders associations which are the backbone of our local economy.

“Indeed neighbourhood-based retail plays a vital role in sustaining and creating jobs while also providing valuable local services which improve community cohesion and wellbeing.

“A number of business associations from across Belfast including Strandtown Traders Association have received funding support from Council for a range of promotional and marketing activities this year aimed at increasing footfall and sales within their catchment areas. These include the Christmas period and other seasonal events.

“This new website by Strandtown Traders Association is another key project now which will put the Belmont Road on the map by showcasing the area as a fantastic place to shop, eat-out or simply visit!”

The Belmont Road is also gearing up to showcase its very first fashion show in September, followed by its first ever food tour of the area in October to mark Belfast Restaurant Week. More information on these events can be found of the new website and via their social media channels.

To check out the new website please log on to www.belmontroadbelfast.com. For more information on Belfast City Council’s support for local businesses, visit the council website at www.belfastcity.gov.uk/businessinfo

BALLYMALOE FOODS RELISHES A NEW MARKET AS IT LAUNCHES INTO NORTHERN IRELAND

BALLYMALOE FOODS RELISHES A NEW MARKET AS IT LAUNCHES INTO NORTHERN IRELAND

BM2Relishing the chance to explore new markets, Irish family food company Ballymaloe Foods, producer of the award winning Ballymaloe Original Relish, has launched into Northern Ireland. Through securing a partnership with Valeo Foods as its province-wide distributor the company has since secured supply to participating SPAR, EUROSPAR, VIVO & VIVOEXTRA, SUPERVALU, CENTRA & MACE, Dunnes and Independents.

Speaking on the transition into Northern Ireland, Maxine Hyde, Sales & Marketing Manager for Ballymaloe Foods, says:

“Now, more than ever, seemed the most fitting time to expand the Ballymaloe Foods range into Northern Ireland. As a family business through and through – developed and grown over three generations – we are ecstatic to be working alongside Valeo Foods, and look forward to showcasing our products to the Northern Irish market over the coming months.”

“In recent years, while the popularity of Ballymaloe products has grown, availability has always been an issue. But, through our new supplier partnerships, Ballymaloe Foods has the opportunity to match the supply with demand.” Maxine added.

Joanne Beattie, Brand Manager at Valeo Foods adds: “We are delighted to be working with the team at Ballymaloe Foods and looking forward to introducing this fantastic product to the NI market. With its strong heritage and track record for producing great tasting products, we have no doubt it will be a great hit with consumers.”

Ballymaloe Original Relish, has been the recipient of numerous industry awards over recent years including the McKennas’ Guides Award (2015), gold in the Great Taste Awards (2015) and numerous Georgina Campbell Awards, the longest running hospitality awards in Ireland.

Ballymaloe Foods will be introducing an initial five products from its growing range into the Northern Ireland market. The retail range includes Ballymaloe Original Relish (210g) and Ballymaloe Jalapeno Pepper Relish (195g).

Ballymaloe Foods’ offering in Northern Ireland will also include wholesale catering sizes suitable for a diverse range of cuisines; Ballymaloe Original Relish (3kg and 5kg) and Ballymaloe Jalapeno Relish (2.75kg).

Established in 1990 by Yasmin Hyde, daughter of Myrtle and Ivan Allen of Ballymaloe House, the recipe for Ballymaloe Original Relish that proudly stocks supermarket shelves throughout the Republic of Ireland has remained unchanged since the 1930s when Myrtle Allen was left with a plethora of tomatoes following husband Ivan’s struggles to sell them to merchants at local markets.

The official launch, organised by Rumour Mill PR, for Ballymaloe Foods took place on Friday 5th August at the James Street South Cookery School where celebrity chef and graduate of the Ballymaloe Cookery School Rachel Allen hosted a cookery masterclass.

For more information on the Ballymaloe range, visit www.ballymaloefoods.ie

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