Popular German fashion brand Gerry Weber announced last month it will close its UK store estate by October 2019, but have chosen to award its sole franchise in the UK and Ireland to local family business Jonzara.
Last year, Jonzara took over the Gerry Weber store in Newtownards and this announcement means it will continue to offer the popular brand to shoppers across the UK & Ireland. Since then the team has worked hard to grow demand for the Gerry Weber range via its online platform and store provision.
The independent retailer, which began trading in 2008, specialises in contemporary women’s clothing and remains steadfast despite the ongoing high street closures. Along with its Gerry Weber store, Jonzara has two stores in Newtownards and Lisburn. The business invested £150,000 in its 3300sq.ft Lisburn premises in 2017 with further development plans in the pipeline. It currently employs 26 local people across all three stores, with more recruitment underway.
Reflecting on Gerry Weber’s decision to cement its franchise contract with Jonzara, Director Jonathan McCann says:
“This is fantastic news and recognition of our proactive approach to growing Gerry Weber’s loyal customer base. Growth in store and online is equally matched. Now that we are going to be the sole Gerry Weber store in the UK and Ireland, this makes our offering even more exclusive for our customers.
“By showcasing a variety of designer brands in a range of sizes to suit any occasion and combining this with exceptional service, we have had the opportunity to grow.”
Director Sarah McCann adds: “We have seen a lot of additional growth online, not just for the Gerry Weber range. Our website exports Jonzara brands to over 50 countries worldwide including USA, Canada and Australia. The great news for our customers is that our online expansion has enabled us to offer an ever-increasing range of products both instore and online.”
Jonzara boasts an impressive array of designer labels and a selection of occasion wear and mother of the bride outfits appealing to the increase in demand for more formal attire as well as smart workwear.