Content is King – or so the saying goes.
It most certainly is in this digital-first landscape.
With a genuine team of writers, designers, photographers, film-makers, and online developers, we create engaging, attention-grabbing content for your platforms. By placing branded content at the heart of natural digital interactions, we will ensure value from every content asset.
Our team will help you provide your audiences with useful content to educate them on your products or services — and show them how those products or services can positively impact them.
Time for new content?
Investing in creative content encourages higher volumes of clicks on your ads, reduces CPC’s and drives conversion rates – directly translating into more leads for your business.
All content creation starts with a goal. How are you going to measure the success of your campaign? Is it with traffic? New subscribers? App downloads? Conversions? Social shares and engagement? Video views? Podcast downloads? Sales?
At Rumour Mill we will help you understand your goal early on, which will guide other important decisions as you develop your content marketing strategy. Such as, what are we making? And where are we going to distribute our content? Once we know this…then we create!
Because content can take many forms – blog post, video, eBook, Tweet, infographic, advertisement, to name a few – the content creation process is nuanced and not always as simple as it might seem. But doing it well can truly impact your business.
Creating great content starts with a well-established process. At Rumour Mill we’ll walk you through the content creation process from start to finish, and demonstrate how creating great content can help your audiences and customers find solutions and answers to their problems.