Whilst there’s much more to PR than the press release, it’s still a vital tool in securing positive media coverage.
Telling your story and announcing good news is essential for building the positive credibility of your business or brand Whether you’re a start-up, investing in new products, creating new jobs or forming a strategic partnership, getting your good news out through the media, helps to builds your brand.
But where do you start? Media outlets will ask the same questions they always do: Does it interest their readers? Does it benefit the community in some way? What makes it a ‘story’. This is where we can help.
We will produce an engaging and facts-based press release that cuts straight to the story and communicates your news succinctly to catch the attention of the media, and subsequently your target audiences. Using our experience and excellent media relationships, we will create a comprehensive media strategy, issuing the release to our extensive and targeted media contacts. We won’t just stop there. We’ll follow up with the media outlets, secure coverage and supply you with an activity evaluation report.
Package includes:
- One-hour consultation with one of our experienced client consultants.
- Produce a professional press release and advise on appropriate accompanying images.
- Access to our vast media database.
- Approaches and follow-ups will be made to key local media on your behalf.
- All responses and requests for images, interviews and more detail will be sent to you.
- Evaluation report.
