Pixels, custom audiences, ad sets. It can all be very confusing can’t it?
We are here to help!
Explore tools including the Facebook Pixel, Business Manager, Ads Manager, Test and Learn, and Power Editor. Learn about how to bulk upload ad images, use tags to organize campaigns, target display ads to highly qualified decision makers only, quickly make changes across multiple ads, and quickly create hundreds of custom ads.
Discover tools for retargeting and remarketing to engage users who have previously interacted with a page or website and learn about managing multiple administrators while keeping a personal account separate.
- Using Facebook and Instagram to increase sales
- Setting up a business on Facebook and Instagram
- Setting up roles and permissions
- Creating ads and campaigns
- Managing ads and campaigns in bulk with Ads Manager
- Using the Facebook Pixel
- Creating custom audiences
- Creating a lookalike audience
- Split testing using Test and Learn
- Retargeting and remarketing
Duration: 3 hours plus 1hr catch up two weeks later
Format: Virtual via Zoom
Group Training Options also available – email firstname.lastname@example.org to request more information.